Environmental Graphic Design
#2D
#Branding
#GraphicDesign
#Wayfinding
Objective and
Rationale:
Design brand and environmental graphics for "The Things That Never Were Installation" to enhance visitors' experience through layered branding and emotional touchpoints. In this collaborative project with two classmates, we conducted individual research, created mood boards, and refined digital iterations.
My specific responsibilities included designing the logotype, experimenting with color variations, defining the graphic style, creating wayfinding signage, and establishing brand standards. Through effective teamwork, regular communication, and leveraging each other's strengths, we produced a cohesive and impactful project.
Design brand and environmental graphics for "The Things That Never Were Installation" to enhance visitors' experience through layered branding and emotional touchpoints. In this collaborative project with two classmates, we conducted individual research, created mood boards, and refined digital iterations.
My specific responsibilities included designing the logotype, experimenting with color variations, defining the graphic style, creating wayfinding signage, and establishing brand standards. Through effective teamwork, regular communication, and leveraging each other's strengths, we produced a cohesive and impactful project.
More Projec
Process
